Analysis of the book First Globalization by Geoffrey C. Gunn Essay

Analysis of the book First Globalization by Geoffrey C. Gunn - Essay Example We will first focus on chapter seven of the book which is titled civilization encounters; this chapter focuses on civilization, Asia's first encounter with civilization was the arrival of missionaries and merchants. Although there was resistance to the Jesuit in china and the restriction of importing European text, there was a change in the people's way of life due to the western culture. People started to adopt the western culture and this can be termed as globalization. Catholic missionaries arrived in Japan in the year 1549, the missionaries were Portuguese and Spain sponsored Jesuits, religion was seen as an integral part of the state and also seen as having extra benefits other than spiritual benefits. Chapter six is entitled enlightenment views of Asian governance, this chapter focuses on the adoption of various forms of governments in Asia, there was high acceptance of forms of government which was influenced by earlier Jesuit writings, Baron however used travel literature to critique despotism in china and also Muslim courts, and it was Plato's idea that china be ruled by a king. The enlightenment of the whole of Asia through adoption of various forms of government also led to early ... Chapter eight is titled livelihoods, this chapter focuses on the introduction of records in Europe concerning Asia, and an example is Luis De Frois who wrote about the differences in early modernity between Japan and Europe, another example is the work of Marco Polo who wrote about the everyday life of china, this writings significantly changed the peoples way of life leading to people learning other languages and the emergence of the major European languages. Written literature worked as a way of popularizing the knowledge and ideas of a certain region, for example the invention of vital geographical knowledge by Europeans who also gained more information from the Arabs. This was aided by the invention of the print media in Europe leading to more and more regions being popularized. There was also the emergence of the alternative literature which was referred to as alternative due to the fact that it seemed to mock the real text, it was characterized by abstract scientific ideas and a good example is the well known book Gulliver travelers, this book however portrays a lot of Asian history and wisdom. Chapter nine is titled language, power and hegemony, the author describe the success of missionary in Asia as a result of mastering the Asian languages, the missionaries were the first lexicographers of the Asian languages while the Portuguese used their own language to their conquest or even worked with interpreters. European colonizers proclaimed the superiority of their language to their conquest and therefore through this there was the adoption of European languages. There was also the emergence of the translation of European literature that would as a result aid in scientific learning by various regions, this

Early Childhood Website Critique Essay Example for Free

Early Childhood Website Critique Essay Earlychildhood. com is a website that provides an ample amount of information on providing the proper care and educating young kids at a low cost. This site offers teachers, caregivers and parents ideas and concepts related to child development. Moreover, the early development stages are the most crucial time for children because this is the point when they get a chance to explore the things that surround them. More so, the guardians of these children must be responsible and knowledgeable enough to gear them towards the right direction. There is a comprehensive collection of date incorporated in this website which is comprised of tips on where to buy discounted school supplies, sources for childcare, forum about enhancing the learning environment and many others. Overall, this site is like a one-stop shop for those who want to know everything about child development from learning materials to scholarly resources to the opinions or words of wisdom from fellow teachers, caregivers and parents. Among all the sections featured in the site, the Discount School Supply was the one that caught my attention. It contains a list of equipment and materials needed in educating children. Additionally, it is a 500 pages online catalogue of â€Å"arts and crafts materials for early learners with a single focus which is to offer the highest quality products at the lowest possible cost supported by an extraordinary level of service. † Also, another aspect of this section that suggests high-quality products and services is the inclusion of â€Å"e-commerce websites, a news magazine and thousands of arts and crafts materials, school supplies, educational toys and instructional materials† wherein most of these were designed for earlychildhood. com (Earlychildhood. com, 2008). I believe that this part of the website can really help in giving teachers, caregivers and parents awareness on the variety of learning products out in the market. More so, it provides free delivery to all the products that will be ordered making it an inexpensive and yet practical way of acquiring resources which are usually expensively priced, to enhance the development and progress of children. Meanwhile, in terms of strengths and weaknesses of the site, there are features that have advanced the objective of website and there were also missing elements that would have made the look of the site more professional and more interesting. For the strengths, the site had tackled the different aspects needed to properly and successfully teach adults about the significance child development for the welfare of the children. Also, the websites or the sections embedded within Earlychildhood. com were well-structured and the contents were highly-informative and very helpful to the readers. Meanwhile, for the weakness of the site, the layout of the main page was not systematically arranged and some vital information was excluded such as the background information about the site and the people behind it. In addition, it should have a site map in order for the readers or viewers to easily navigate the entire website. If these things are addressed by the website coordinator or designer, Earlychildhood. com can provide a trouble-free access to all those who want to see and obtain helpful information about proper childcare. Furthermore, this website can serve as a reliable source for a research that involves childcare and child development. It has all the necessary facts and information including current news, teaching modules, learning materials, scholarly articles and recommendations from professional or people working within the field. Through all of these, collection and dissemination of information will be uncomplicated which is very beneficial when doing research. References Earlychildhood. com. (2008). Discount School Supply. Retrieved October 3, 2008, from http://www. discountschoolsupply. com/Help/HelpFAQTopic. aspx? help_faq_id=25

The prison situation in the United States is a growing problem Essay

Why do we choose to break the law? It’s socially accepted, most people break the law in a minor way, perhaps by speeding or J-walking. Unfortunately some people go to far and end up in prison. At that point society is divided, where is the line that separates us? What affects the outcome of what side of that line you are standing on? Education? Environment? Genetics? What would cause one subject to end up in prison while the other raises a family? Some researchers have concluded that it is in your genetic makeup. From the beginning of your life it’s already decided if you will be a law respecting citizen. Though you can’t deny the importance of the environment you were raised in. A majority of people currently imprisoned is there largely because of social situations they experienced as a child.   Ã‚  Ã‚  Ã‚  Ã‚  The prison situation in the United States is a growing problem. â€Å"Within five years (1986-1991) the prison percentage increased 58 percent† (Bureau of Justice statistics). Not only has the prison population increased but also the criminals now have a higher percentage of violent offences. Between 1995-2001 property, drug and public order crimes all dropped in the percentage of sentenced state inmates. Though at the same time general prison population rose slightly due to an increase in violent offenders. With this increase in the number of violent inmates it’s inevitable that the amount of violence within prison will increase. The presence of increased vio...

Hamlet vs All My Sons Essay

There have been many women in history who are known today by their different characteristics. For example Beverly Allitt, known as the â€Å"Angel of Death† a pediatric nurse who killed 4 children and injured 5. Queen Victoria supported an act of parliament 1938 which abolished slavery in the colonies of the British Empire. This goes to show that although people may think women are all alike, they are most definitely not. Kate Keller of Arthur Miller’s All My Sons and Gertrude of Shakespeare’s Hamlet are both very different characters who share but very few similarities throughout the two plays. Ones knowing of their partner’s crime committed, one’s action of lying, and their different levels of intelligence, all prove that the two women are both different. Incorporated in both Hamlet and All My Sons, are mysteries. In Hamlet of course, is the mystery of Hamlet’s father’s death. Who murdered him? Claudius, we know. However Gertrude did not know. There is no evidence that she had any idea of it, although Hamlet does accuse her, at one event in the play, of knowing that Claudius is a killer. Whereas Kate from All My Sons knows everything about what her husband Joe, has done. She knows he is guilty of the deaths of the pilots. It is evident from the beginning of the play that Kate is in fact guilty of something. When Ann shows up, her behaviour towards her is strange, and of course, she acts this way because she is afraid that Ann may know something that will bring the truth out. She will not let go of the possibility that Larry is alive, which brings in foreshadows. For example when she says to Joe, â€Å"You above all have got to believe, you†¦Ã¢â‚¬  (1.309-312) Ann’s brother George goes by the house shortly after Ann arrives. He had just visited their father in prison, and has come full of rage. Kate notices, and quickly lures him in with her charm, and motherly characteristics to make him almost forget why he was angry, to protect her and Joe from the secret they have been keeping. This is a big factor which differentiates the two characters, Gertrude and Kate. One knew of the crime committed, and the other did not. Kate from All My Sons seems to be a very clever woman. In fact, she is extremely intelligent. She is aware of everything that could go wrong. She is very careful in what she says and does, and she knows how to handle any bump in the road. She does so, throughout the play, like when Ann’s brother George arrives. However, her being intelligent does not make her a very rational character. 3 years after the disappearance of her son Larry, she still hopes to believe he is alive. She clings to that idea. She believes in any given â€Å"sign† or superstition. Like for example the whole situation of the horoscope. Gertrude from Hamlet is less intelligent. She is more ignorant. She is taken in by Claudius’ looks and charisma, and quickly marries him. You would think she must have known about Claudius being her husband’s murderer, jumping in to a marriage with her brother in-law so quickly. However, she knows nothing. It was no act of mischievousness, only an act of ignorance, showing she may not have even loved Hamlet’s father at all, or very little. Hamlet also acts strange around Gertrude. He is disgusted by his mother’s actions. Gertrude does not have a clue as to why he acts that way, until he tells her. Only then does she realize her actions were been wrong. Kate is a woman known to have a large capacity for love. She loves her family, evidently. She does however have an even larger capacity for lying. She knows that Joe sent out the cracked cylinder heads out, and caused the death of several pilots. She and Joe both keep the secret. She hopes and prays that her son Larry is still alive to not have to deal with the fact that his own father was the cause of his death. She states, â€Å"As long as you live that boy will be alive, that boy is alive. God does not let a son be killed by his father.† Gertrude on the other hand does not lie the way Kate does. Yes, she does lie to herself about the possible consequences of her poor actions, but I wouldn’t see it as particularly lying, I see it more as ignorance. Simply, she is refusing to believe the truth. Therefore, Kate Keller is a liar, while Gertrude is not. You may say that both Kate and Gertrude share the same motherly characteristics. They both have strong connections with their sons. Nevertheless, Kate seems to have a more genuine love for her son. Gertrude is more selfish. She hurries in to a marriage soon after Hamlet’s father dies, and does not think of the harm it will do to her son. Kate, although she does lie, shows that she genuinely loves her sons, and that she always wants the best for Chris. It is clear that Gertrude of Shakespeare’s Hamlet and Kate Keller of Arthur Miller’s All My Sons are two very different characters. Gertrude is innocent, in not knowing the crime Claudius has committed, where Kate Keller does know the crime her husband has committed. Both women have different characteristics. Kate being smarter than Gertrude is one of them. And lastly, share a different love for their sons. owner

Png Lenor Case Study Analysis

Recommendations * Relaunch the 3:1 concentrate temporarily, but invest heavily in R&D for a more permanent solution * Aggressively re-launch 3:1 concentrate. * Advertise and emphasize on its environmental benefits due to reduced packing materials. * Focus on generating more sustainable solutions * Invest in R&D for adapting real eco-friendly solutions. Rationale * This form of product was already launched previously and has proven to be successful (people bought it for a 10 times higher price). It costs lesser to re-adapt to an older version. * People are more used to this version of packaging and can accept it better * Cost Savings can be re-directed to R&D to obtain a more sustainable solution * Doy Pouches and wax-coated cartons do not create an eco-friendly image * These new packaging's may create expectations of similar packaging for other products * These packages are not exactly sturdy and durable (leakage problems). The carton refill package resembles the milk carton packagin g which could face regulatory complications. Action Plan * Advertisements about 3:1 concentrate highlighting its supreme efficiency (maybe include some tangible R;D results to drive home the message) * Create awareness about the environmental benefits due to 45% package saving. * Invest heavily in R;D to develop eco-friendly degradable material (e. g..Bioplastics) * Create hype about the money saved by opting for the Lenor concentrate pack, being re-directed towards development of green packaging material that might be adapted not only across P;G products but across all plastic packaging. * Promote slogans and campaigns about P;Gs efforts to care for the environment * Create the image that by buying P;G products, people are indirectly investing in protecting the planet * Conduct feasibility analysis and take efforts to implement the new fully-degradable material across all products

Outsourcing and bad working conditions

Outsourcing and bad working conditions Outsourcing is a term used to describe the practice of hiring foreign labor force. A country that hires employees from other countries based on skills and experience is said to be practicing outsourcing. Outsourcing is beneficial in most cases but there are other incidences where it may cause negative effects. Bad working conditions involves bad working environment. Advertising We will write a custom research paper sample on Outsourcing and bad working conditions specifically for you for only $16.05 $11/page Learn More This include poor leadership, lack of democracy, dictatorship, poor remunerations, no respect for workers rights and lack of both social and ethical considerations at the work place. Bad working conditions leads to poor living standards and low esteem (Mattingly, 2006). The article (news story) talks about the increasing level of unemployment and the working poor. According to the article, the rising level of unemployment in India is due incre asing level of hiring foreign workers. The country believes that these foreign workers have got appropriate skills to improvise, innovate and implement projects that will contribute to growth in economy. On the other hand, the local skilled and unskilled workers have been left unemployed. Those employed are facing challenges of poor working conditions since special consideration is given to the outsourced labor force. It is this conditions that have led to emergence of a group of workers known as the working poor and high levels of unemployment. The working poor are facing harsh working conditions. Some are being treated like slaves with no opportunities to advance their skills. The local workers are languishing in poverty and poor living conditions. They are struggling to earn a living despite being dedicated workers (Graham, 2005). This connects to the social concept of discrimination in terms of employment and working conditions in the following ways. There is social discrimin ation in terms of employment where by the country prefers to employ workers from other countries other than their own. There is also further discrimination where by the foreign workers are provided with good working conditions unlike the local workers (Singh, 2005). Therefore, I argue that outsourcing and bad working conditions contribute to rise in unemployment and negative social-cultural effects. The purpose of this paper is to sociologically argue out the above thesis statement and give illustrations that will support it. This is by arguing out on how outsourcing leads to unemployment and the negative social-cultural effects that are associated with it.Advertising Looking for research paper on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to the news story, the decision by the government of India to hire foreign labor to set up various call centers in the country led to rise in the level of unemploy ment especially among the local Indians who posses adequate skills to perform the such duties. This work could have been done by the local Indians instead of being given to foreign employees. This is a demonstration of high level of social discrimination in terms of employment. It leads to local people loosing opportunities to foreign people. There is racial discrimination where by the country decides to employ other races other than its own race. Besides this, there is also social discrimination in terms of working conditions. The hired workers are being given special treatment and considerations unlike the local workers. The local employees remain poor despite their hard work. Sociologically, there was hatred among the workers where by the local workers developed a negative attitude towards the foreign workers at the call centers. The social correlation among these groups of workers became poor and efficiency of work declined. The local workers felt that the foreign workers were being given special considerations and priority. All this led to poor social interaction and communication among the workers (Graham, 2005). Considering social-cultural effects, â€Å"outsourcing led to serious negative impacts in Indian cultural and social life. This involved language, identity, gender and emergence of western kind of lifestyle† (Graham, 2005, p. 11). Language issues brought problems like poor communication as well as low understanding between the local and hired employees. This led to social divisions among the employees. In most cases, foreign employees tend to introduce their culture in the receiving countries. This leads to conflicts of culture due to resistance from the local people to adopt the new cultures. In India, there were recorded incidences of sexual harassment and adoption of the western culture in many call centers that were set up by the foreign employees. â€Å"Multiple Personality Disorder and other psychiatric problems arose. Many cal l center workers changed in terms of western culture, accent, language and identity. The local workers were observed to copy the behaviors of the foreign workers† (Graham, 2005, p. 19). This is a social crisis that contradicts with the local social expectations of the country. Once this happens, there is a high possibility of abuse of culture as well as race. The receiving country may be rendered culturally rootless due to the influence posed by the hired foreign workers. These workers influence large populations of the youths to adopt their social culture (Remesh, 2004).Advertising We will write a custom research paper sample on Outsourcing and bad working conditions specifically for you for only $16.05 $11/page Learn More Cultural alienation is another challenge brought about by outsourcing. Most of the workers are alienated from the rest of the population. This brings divisions in the family and other social classes. Adoption of behaviors like sm oking, working at night, pub culture and other western modes of lifestyle totally contradicts with the value systems of the local societies. The traditions and other beliefs which are highly nurtured by the local societies are being erased and this brings a lot of social friction between the foreign employees and local people. In struggle to protect their own social cultural beliefs and practices, there is emergence of social disorder among the foreign workers and the local workers. These conflicts extend to the society as a whole. These were the problems faced by India when the government invested in the outsourcing industry to develop various call centers (Graham, 2005). Recommendation To solve the above problems, the government should reduce the practice of outsourcing and consider the local skilled workers. There should be no social discrimination among the workers even if they are from different countries. All the workers should be subjected to similar good working conditions. Proper rules and strategies should be put in place to avoid conflicts of culture when outsourcing is practiced. All this will enhance good social relations and interactions among the workers. References Graham, V. (2005). Labor Outsourcing, working poor and Unemployment in the Indian Information and Communication Technology Industry. Thesis submitted to Jawaharlal Nehru University, 1(2), 3-24. Mattingly, D. (2006). Indian Call Centers: The Outsourcing of Good Jobs. Centre for Global Justice Conference Papers, 2(6), 46-59. Remesh, B. (2004). Labor in Business Process Outsourcing: A Case Study of Call Centre Agents. Economic and Political Weekly, 40(7), 68-81.Advertising Looking for research paper on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Singh, P. (2005). World Unemployment and the working poor. Philadelphia: Temple University Press.

Squirt Brand Case Analysis

Squirt Brand Case Analysis Free Online Research Papers Squirt Nature of industry, market, and buyer behavior In the United States, people consume more carbonated drinks than tap water. Research has shown that the average American drinks about 53 gallons of soft drinks per year. However, soft drink consumption has declined over the past few years (Kerin Peterson, 2004). The soft drink industry has three major participants in the production and distribution; concentrate producers, bottlers, and retail outlets. Concentrate producers are responsible for consumer advertising and promotion programs, product development and planning and market research. The bottler’s responsibility is to set up local and retail trade promotions. Among this is selling and servicing retail outlets, placements and maintenance of advertisements, and the restocking of retailer’s shelves and vending machines. Competition in the soft drink industry is mostly relevant among the top three companies; Coca-cola, Pepsi-Cola, and Dr. Pepper/Seven Up. Each of these companies offers a product similar to Squirt, but each has their own variation. Coca-Cola’s Fresca is also a grapefruit flavored carbonated rink, but it has sugar and is caffeine free. Coco-cola also offers Mello Yellow and Surge. Pepsi-Cola has the largest carbonated citrus drink called Mountain Dew (Kerin Peterson, 2004). The Organization Squirt Brand carbonated drink is a caffeine-free, low sodium soft drink that is a blend of grapefruit juices mixed with carbonation. It is the best selling carbonated grapefruit drink in the United States. Squirt is marketed under Dr. Pepper/Seven Up Inc, which is owned by the London based company Cadbury Schweppes, the world’s third largest soft-drink company. Dr. Pepper/Seven up Inc is the largest non-cola soft drink enterprise in North America and the third largest soft drink company in the United States. They produce such products as Hawaiian Punch, Canada Dry, AW Root Beer, and RC Cola. Dr. Pepper and Seven Up are both ranked in the top ten soft drinks in the United States based on market share (Kerin Peterson, 2004). Squirt’s origins date back to the 1930’s. A man by the name of Herb Bishop came up with a carbonated drink that blends grapefruit juice and sugar. The taste was so refreshing he used the word Squirt to describe it, because it was like squirting grapefruit right into the mouth. Bishop marketed his product using the character â€Å"Little Squirt†. In 1977, Squirt was purchased by a Michigan based company Brooks products. This company reformulated the recipe and logo and marketed it in the mainstream. Diet Squirt was introduced in 1983 and was the first soft drink that was sweetened with Nutra Sweet. Today, Squirt’s product line consists of regular, diet, Ruby Red, and Diet Ruby Red. Diet Squirt and Diet Ruby Red account for 20% of Squirt’s total sales. Previous to a positioning review in 1995 by Foote, Cone, and Belding, Squirt focused its advertising on the 18 to 34 year old target market. Squirt advertised through newspapers inserts, cable TV spots, spot radio, and consumer, retail, and trade promotions. Squirt’s promotions exceeded the advertising expenditures. Squirt has been attributed with having the highest brand loyalty amongst competitors even though Mountain Dew was the most heavily advertised. At this time, the positioning of the company was to target Squirt to adults and Ruby Red to teens and young adults. The company was shooting commercials involving Rollerblading and Mountain Biking. Advertising messages emphasized how Squirt was beyond the ordinary taste, but also that it’s incredibly exciting. Throughout the five years, Squirts creative execution and positioning were revisited three times. Each time though, no changes were made. In the meantime, Coca-Cola announced that Fresca would be available in 95% of the United States Bottler Markets (Kerin Peterson, 2004). Plan of Action When Foote, Cone, and Belding (FCB) reviewed Squirt’s positioning, they analyzed the companies marketing efforts and came up with a few recommendations involving a new position. First of all, they concluded that amongst its seven biggest competitors it is the most thirst quenching, but no necessarily refreshing or hip. Secondly, Fresca was the most similar in all attributes. FCB concluded that, â€Å"a creative strategy needed to be developed to increase relevancy with a younger target market and focus on squirt’s thirst quenching property.† FCB recommended that Squirt’s target market should be multi -cultural and geared to the 18 to 24 year old market. They suggested that Squirt take an angle toward relating it to becoming an adult with more responsibility. FCB stated the there would be many benefits to this new position including its appropriateness for the carbonated drink category, it emphasizes self gratification, the freedom this demographic strives to maintain, and the potential to break through within the clutter of soft drink advertising. Finally, they stated that with Squirt’s look and feel, the new look would be consistent (Kerin Peterson, 2004). Potential Outcomes With the growing number of Hispanics in the United States, and the fact that statistics has proven Hispanics and African Americans are a huge portion of citrus flavored carbonated beverages consumers, marketing to them makes sense. Taking this into consideration, it is obvious that Squirt should start a campaign that offers advertisements, television commercials, and banners in Spanish. According to www.hispaniccallcenter.com, Hispanics have an increasing amount of disposable income, and the number one thing they spend their money on is food and beverages in the home (Hispanic Affluence, 1996). Knowing this and knowing about the increasing population, management at Squirt should devise plans to get advertisements into every Spanish speaking news publication in Texas and California. In these two states alone, more than 50% of the Hispanic population lives (Kerin Peterson, 2004). They should also focus their television and radio advertisements on the interest of the Hispanic communit y. According to the revenue seen by companies who advertise in Hispanic magazines, none of them are soft drink companies (Print Advertising, 2006). Dr. Pepper/Seven Up Inc should take this advantage to be number one in the Hispanic US market and devise advertisements that could be used in Spanish magazines. Squirt brand soft drinks has the ability to make Dr. Pepper/Seven Up Inc a leader amongst its competition. With some broadening of the advertising scope, and reviewing of the previous ads, they can revitalize their corporate position and go where the other citrus blends have not yet gone. Research Papers on Squirt Brand Case AnalysisHonest Iagos Truth through DeceptionAnalysis of Ebay Expanding into AsiaMarketing of Lifeboy Soap A Unilever ProductDefinition of Export QuotasTwilight of the UAWRiordan Manufacturing Production PlanBook Review on The Autobiography of Malcolm XBionic Assembly System: A New Concept of SelfMoral and Ethical Issues in Hiring New EmployeesPETSTEL analysis of India